{"id":701,"date":"2020-09-29T10:18:52","date_gmt":"2020-09-29T10:18:52","guid":{"rendered":"https:\/\/www.affectio.es\/integral\/asesoramiento-actividad-comercial-y-marketing\/"},"modified":"2020-10-14T08:01:11","modified_gmt":"2020-10-14T08:01:11","slug":"accompaniment-commercial-activity-marketing","status":"publish","type":"page","link":"https:\/\/www.affectio.es\/en\/integral\/accompaniment-commercial-activity-marketing\/","title":{"rendered":"Accompaniment. Commercial activity and Marketing"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column]<div id=\"ultimate-heading-71476a2fb80955a16\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-71476a2fb80955a16 uvc-9451 \" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-71476a2fb80955a16 h2'  data-responsive-json-new='{\"font-size\":\"desktop:24px;\",\"line-height\":\"desktop:30px;\"}' ><h2 style=\"font-weight:bold;margin-bottom:22px;\">ACCOMPANIMENT. COMMERCIAL ACTIVITY AND MARKETING<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-71476a2fb80955a16 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"desktop:14px;\",\"line-height\":\"desktop:28px;\"}'  style=\"font-weight:normal;margin-bottom:30px;\"><\/p>\n<div style=\"text-align: justify;\">\n<p>Our team has experts with extensive experience in accompanying and advising companies and entities, especially small and medium size. Our philosophy is based on proximity, flexibility and professional rigor.<br \/>\nOur advice identifies the needs of our customers by implementing practical and realistic solutions for each situation. All projects are led by senior consultants who have the support of more than 30 professionals specialized in the various fields of knowledge related to the company.<\/p>\n<\/div>\n<p><\/div><\/div>[vc_separator][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1601388718843{margin-bottom: -80px !important;}&#8221;][vc_column][vc_single_image image=&#8221;902&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1601488494650{padding-bottom: 20px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1585329191387{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221; el_id=&#8221;divconsultoria-actividadcomercial&#8221;][\/vc_column_text]<div id=\"ultimate-heading-43236a2fb80955bb6\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-43236a2fb80955bb6 uvc-1520 color-title\" data-hspacer=\"line_only\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-43236a2fb80955bb6 h2'  data-responsive-json-new='{\"font-size\":\"desktop:30px;\",\"line-height\":\"desktop:40px;\"}' ><h2 style=\"font-weight:bold;color:#333366;margin-top:25px;margin-bottom:25px;\">Commercial activity<\/h2><\/div><div class=\"uvc-heading-spacer line_only\" style=\"topheight:1px;\"><span class=\"uvc-headings-line\" style=\"border-style:solid;border-bottom-width:1px;border-color:#3f4a9a;width:autopx;\"><\/span><\/div><\/div>[vc_column_text css=&#8221;.vc_custom_1601465603072{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<\/p>\n<div style=\"text-align: justify;\">\n<p><strong>\u2022 Improvement sales and commercial activity.<\/strong><br \/>\nWe define concrete and practical strategies using the tools to improve sales, management and customer segmentation, generating sales pitches and refocusing of the portfolio of products and services based on criteria profitability and turnover.<br \/>\n<strong>\u2022 Restructuring the commercial department and focus on business goals.<\/strong><br \/>\nWe work closely with the company management and the head of the commercial department to identify areas for improvement related to proactive action to facilitate the achievement of business goals, such as attracting new clients, generating business opportunities, or entry into new markets and sales channels.<br \/>\n<strong>\u2022 Revitalization of commercial team.<\/strong><br \/>\nWe accompany commercial teams to improve the efficiency of their actions, through a structure that allows proper coordination and boost their proactivity and responsiveness to generate business opportunities, ensure monitoring and improving the chances of success.<br \/>\n<strong>\u2022 Remuneration systems specific to the commercial department.<\/strong><br \/>\nWe design objective variable remuneration systems that allow win &#8211; win relationships for the company and its sales team, thereby ensuring that the department\u2019s pay mass aligns with the results of turnover, margin and generating new business for the company.<\/p>\n<\/div>\n<p>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1585329202806{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221; el_id=&#8221;divconsultoria-marketing&#8221;][\/vc_column_text]<div id=\"ultimate-heading-35036a2fb80955cae\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-35036a2fb80955cae uvc-8594 color-title\" data-hspacer=\"line_only\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-35036a2fb80955cae h2'  data-responsive-json-new='{\"font-size\":\"desktop:30px;\",\"line-height\":\"desktop:40px;\"}' ><h2 style=\"font-weight:bold;color:#333366;margin-top:25px;margin-bottom:25px;\">Marketing<\/h2><\/div><div class=\"uvc-heading-spacer line_only\" style=\"topheight:1px;\"><span class=\"uvc-headings-line\" style=\"border-style:solid;border-bottom-width:1px;border-color:#3f4a9a;width:autopx;\"><\/span><\/div><\/div>[vc_column_text css=&#8221;.vc_custom_1601465707486{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<\/p>\n<div style=\"text-align: justify;\">\n<p><strong>\u2022 Marketing strategy<\/strong><br \/>\nWe accompany in the definition and implementation of the marketing strategy to improve the positioning and visibility of the company, its value proposition, and its products and services, always from a perspective of using appropriate resources and dimensioned to possibilities actual organization.<\/p>\n<p><strong>\u2022 Value proposition and refocus of communication and marketing.<\/strong><br \/>\nWe help the organization identify and \/ or refocus its value proposition, and focus its messages on communication and marketing actions, considering the specific characteristics and needs of customers and target markets<\/p>\n<\/div>\n<p>[\/vc_column_text][vc_separator style=&#8221;double&#8221; border_width=&#8221;2&#8243; css=&#8221;.vc_custom_1581012067783{margin-top: 30px !important;margin-bottom: 30px !important;}&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_separator][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1601388718843{margin-bottom: -80px !important;}&#8221;][vc_column][vc_single_image image=&#8221;902&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1601488494650{padding-bottom: 20px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1585329191387{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221; el_id=&#8221;divconsultoria-actividadcomercial&#8221;][\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1601465603072{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;] \u2022 Improvement sales and commercial activity. We define concrete and practical strategies using the tools to improve sales, management and customer segmentation, generating sales pitches and refocusing of the portfolio of&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":638,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-701","page","type-page","status-publish","hentry","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Accompaniment. 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